the day Rajini’s Kuselan was released
which also happened to be
the day of Amavasya with a solar eclipse.
I was watching the developments with some anguish
and the recent reports confirm that my anguish is not without a basis.
At the very outset,
Rajini had to make a big somersault and eat his words
on the Hogennakkal row.
His woes seem to continue with
the trend at the box-office sending shock waves to the investors.
(read the report below)
Amavasya is not at all the right time
to start any commercial or materialistic venture.
Contrary to the belief of many in Tamil Nadu
(who consider Amavasya as a ‘nirainja naaL to start any new venture),
amavasya is not meant for commercial ventures.
It is wholesomely meant for remembering the departed ones.
Only those actions related to pithrus must be done on that day.
Only pithru kaaryams will bring returns.
Another strong reason for not doing any loukeeka action is that
the KaraNA (that determines ‘kaarya siddhi’) namely Kimsthugnam
that runs in the first half of Amavasya thithi,
is not a good one for loukeekam.
But this is ignored by many in Tamilnadu.
Wondering what would happen to Kuselan,
I only wish that it does not make the investors kuselars!